Create performance-focused motion creative for Meta ads across Sincere’s brands, partnering with marketing and creative leads to produce testable short-form variations. - Concept and produce short-form motion assets for Meta (Reels, Stories, Feed) - Translate campaign and performance goals into clear creative concepts - Animate and adapt existing brand assets (logos, illustrations, product shots, UI) - Develop multiple variations for A/B testing (hooks, CTAs, layouts) - Create derivative static assets when needed - Ensure deliverables meet Meta specs and paid social best practices - Collaborate with design and marketing leads to refine storytelling - Package organized project files and exports for reuse and iteration