Design high-converting static and light motion ad creatives for eCommerce clients across paid social channels, collaborating with a performance-focused creative team to iterate based on results.
- Design static graphics and light motion creative for Meta, TikTok, and YouTube
- Develop visual concepts and iterate based on performance data and feedback
- Collaborate with copywriters, editors, and strategists to build ad campaigns
- Follow brand guidelines while pushing creative boundaries
- Create moodboards, storyboards, and contribute to creative ideation
- Optimize creatives using metrics like CTR, ROAS, and thumb stop rate
- Manage multiple projects and deadlines in a fast-paced environment
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